The power of personalization for the FinServ world


In today’s climate, the financial services industry is laser-focused on digitization and personalization. But unlocking 360-degree customer views and 1:1 digital experiences can be a challenge in a vertical known for regulatory wrinkles and red tape.

Don’t miss this Sitecore-moderated podcast panel discussion featuring our very own Dave Michela — VP of Digital Solutions at Horizontal Digital and Sitecore MVP — for FinServ-focused tactics and tips to help you get personalization right.


Check out this two-part podcast series to find out:

  • Dave’s ROI-focused gameplan for companies kicking off digital transformation projects.
  • Common roadblocks facing banks and credit unions and how to overcome them.
  • Real-world examples of FinServ clients who are winning with personalization.
  • How Sitecore Content Hub enables firms to leap over regulatory and compliance hurdles.
  • How Sitecore AI helps FinServ marketers auto-segment users and personalize content in real time.

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